If you judge a book by its cover, you might miss out on an amazing story. But the fact is, we all do it!
When marketing your preschool, it’s important to think about what parents look for. Location, costs of child care options, and hours of operation are all important considerations. But what matters most at the end of the day is feeling aligned with a preschool’s unique brand.
And it all starts the moment a parent first sees the name of your preschool or child care center.
But coming up with a preschool name that effectively communicates the quality of child care you provide can be tricky. In a blink of an eye, parents and kids should be able to instantly connect with your name, branding and logo. (So you know, no pressure. 🙈)
To make it easy, we’ve curated a list of 150 of the best preschool names out there.
From the cute and catchy to nature-based or philosophy-led — you’ll find all the preschool names you need to help inspire your own. Keep in mind, many of these names can be attached to phrases like: school, learning academy, daycare, learning center, child care center, and more.
Ready to get inspired? Let’s dive in!
A quick disclaimer: Please note that these names are just for inspiration. Many belong to actual preschools and child care centers and are likely to have copyright protection, and/or are registered trademarks. It’s always important to research any legal restrictions with a certified legal professional before naming your center.
List of the 150 best child care and preschool names
5 things to consider when naming your preschool or child care center
Keep your preschool name and brand consistent ✨
Oh, hey there! 👋🏻 Looking for more inspiration on your child care journey? Don’t miss these adorably hilarious preschool teacher memes, quotes and twitter accounts!
Now that you’ve got a whole host of fun preschool name ideas to choose from, how do you pick the right one for your center?
The right preschool or child care center name should give modern parents a solid understanding of your learning philosophy and get families excited to be part of your community.
Today’s parents value engagement and communication. They want to be able to track their child’s behavior, offer their feedback, and be heard by teachers and staff.
But with so many different naming combinations and possibilities, it can be difficult to pinpoint the perfect preschool name to make them feel welcome.
Here are a few things to consider before you choose your center’s name.
Some 60% of parents consider location a primary factor when choosing a child care center or preschool so it’s important to start by checking out the names of the other centers in your area.
Unique preschool names attract attention, but be sure to think about who will be seeking your services. Is your preschool in an urban, suburban, or rural area? What are the shared priorities and lifestyles of the families in this community?
Considering daycare names that include the names of nearby towns and streets can be extremely effective for local search engine optimization (SEO) and make it possible for your center to be found more easily in a Google search. These names also reassure parents that you’re in the right location, and can even provide a sense of familiarity for younger children.
When you come up with something, try adding the name of your town or street to it and see how it sounds.
Are there any special features in your geographical area, such as a certain type of tree or mountains, lakes, or beaches?
With the rise of nature-based learning, adding these types of words can help you come up with a preschool name that’s cute, relevant and connects to your environment. For example, “Royal Oak Preschool.”
It could also be fun to tie future lesson plans back to these names, including fun small group activities and circle time songs that reinforce a family's connection to your brand.
By the way, did you know teachers and staff can instantly share photos, videos and other fun moments via MomentPath’s secure messaging center? Whether via text, email or mobile app, it’s easy to keep families engaged!
Today, 72% of parents consider “qualifications of staff” to be a main driving point when selecting a preschool.
Using the words “children,” “kids,” “toddlers,” and “infants” can help make the age demographic you serve clear, while reassuring parents that your teachers are going to be the most qualified for their child’s age.
Of course, you’ll need to back this up by making sure your preschool hiring practices are completely up to snuff and if possible, by taking the extra step to automate time-consuming processes to protect your teachers and staff from overwhelm and burnout.
Ready to hire the best staff out there? Check out these must-ask interview questions for child care workers!
Whether it’s Waldorf, Montessori, Reggio or any other approach, using words related to your teaching philosophy gives parents an idea of what your preschool is all about.
So take some time to think about your mission and vision for your preschool, and create a name that clearly describes it.
For example, montessori schools may benefit from sticking to nature-themed names while religious schools might use a biblical reference in their name. Cute and catchy preschool names can be great but sometimes the best route is to simply communicate your beliefs as a center.
A great center name will not only attract the attention of the parents, but also the children.
In fact, a social experiment conducted back in 2010 made headlines by asking kids which they’d prefer for breakfast: a banana or a rock with cartoon stickers on it.
Hysterically, (and unsurprisingly,) we witnessed child after child grabbing a rock with stickers of popular cartoon characters on it for the most important meal of the day.
While we all know parents aren’t going to blindly let their child choose their own child care, more recent studies have found children continue to gain a greater influence on family buying behavior.
Positive adjectives such as “happy,” “little,” “smart,” “fun,” “learn,” and “cheerful” sound appealing when included in a preschool’s name and can get kids excited to see what’s inside.
If after 150 name ideas, you’re still not sure what to name your preschool, the only thing left to do is reach out to your community and ask for their ideas
Once you’ve chosen a few options, it’s important to make sure the names you’re considering are not already taken by another business. When you’re sure the name is free, don’t delay!
Go ahead and register your business entity right away. 😉
Once you’ve narrowed down a name for your center, it’s important to work on creating an experience to match.
Though it may sound counter-intuitive, the use of technology when running a preschool or child care center can be a huge help in creating a ‘wow’ experience for families, while assuring your brand is being communicated effectively to the community.
At MomentPath, our team is fully focused on helping child care centers deliver a consistent brand experience for families, while empowering early childhood education professionals to do what they do best.
Our child care management software uses your own branding to customize:
When it comes to selecting a preschool or child care center, families are going to judge a book by its cover. Let MomentPath help you create an amazing story to match! Learn more about how it works with a completely free demo today.
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